State Farm to sell BlueCross, BlueChoice individual health policies

bcbsStarting Nov. 1, State Farm agents will sell individual health insurance plans of BlueCross BlueShield of South Carolina  and BlueChoice HealthPlan of South Carolina during Open Enrollment under the Affordable Care Act.

The alliance with State Farm agents in South Carolina is part of an effort to broaden consumer access to health insurance, the company said. The coverage will be effective in 2016.

“This alliance provides consumers with an opportunity to obtain personal assistance from State Farm agents who can explain coverage options and assist individuals in selecting plans that best meet their needs,” said BlueCross President Jim Deyling “This is the newest of many avenues we provide to consumers to make it convenient for them to understand the requirements and their options and make the decision that is best for them and their families.”

The arrangement is part of an alliance between the national Blue Cross and Blue Shield Association and State Farm for State Farm agents in 19 states to offer health plans developed by the independent companies in those states that are licensees of the national Blue Cross association. It is an expansion of the number of states from a similar arrangement last year.

“This expansion of our alliance with the Blue Cross and Blue Shield companies to provide individual medical coverage is an important step in helping meet the health care needs of the marketplace, and we are excited about expanding our alliance,” said State Farm Senior Vice President Joe Monk. “At State Farm, we help people manage risk and realize their dreams. Marketing individual medical coverage allows our agents to help people manage this key risk, so they can live confidently in pursuing their dreams.”

In South Carolina, State Farm has 330 offices employing 1,500 people.

Individual health policies also will continue to be sold by independent agents in the state, as well as through the company’s South Carolina BLUE retail centers in Columbia, Greenville and Mount Pleasant, its mobile sales RVs, website and toll-free phone lines.


See the article from Columbia Regional Business Report.

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